
Why Influencer Marketing Works
Bre Chiero of @HungryHipsters, and a recent interviewee of #TeamHSC's Influencer Series. Social media campaigns have become one of the biggest tools in consumer marketing over the last few years. Bloggers, vloggers, and Instagram stars have quickly risen to an unprecedented level of prominence due to their ability to reach audiences in a new way. Some people have asked if influencer marketing really works. Here are three reasons why it does. Trust Followers love feeling as t

5 Reasons You're losing Engagement on Instagram
Gaining and keeping up engagement on Instagram is key for any business. This can sometimes be a difficult thing to do. If you have noticed you're losing engagement on your Instagram account don’t fret, it’s not just you. According to a study done by Quintly.com post interactions overall on Instagram have decreased by 33% in just one year. Below are a few other common reasons you might be losing engagement on your Instagram accounts, as well as a few tips to get it back where

How to Step Up Your Twitter Engagement
Twitter, everyone’s got one and many still don’t know how to use it! Since its’ inception in 2006, Twitter has grown into a hub of over 330 million active users. It is now one of the largest live chatrooms we’ve seen. Twitter began with basic statuses and has now evolved into a space where people post news, opinions, memes, motivation, and so much more. So, how do you get involved without getting lost in the millions of messages and people? We’ll give you 4 simple ways to ste