The word “Influencer” gets thrown around a lot these days- for better or worse. Only a few years ago, the thought of being paid for posting on social media would’ve been something of a fantasy. But today we know only too well of the successes of some who have managed to turn a once humble blog into a thriving, money-and-fame generating machine. And while some have done so with skill, determination and a ton of hard work, some have abused the system, taking advantage of a busi

Goodbye digital camera hello smartphone. The high quality cameras on smartphones have brought a whole new meaning to convenience when it comes to capturing a photo. This is especially true for businesses running social media accounts. With several smartphones on the market with highly pixelated cameras, were breaking it down to the top two to see which smartphone takes the best photo. iPhone 8 Plus vs. Google Pixel 2 Both the iPhone 8 Plus and Google Pixel 2 have 12-megapixel

Instagram is one of the best tools you can use to help grow your business. According to Neil Patel of Quicksprout, Instagram is the fastest growing social media and the one with the most user engagement. Instagram has over 200 million users, 15x more user engagement than Facebook and 40x more engagement than twitter! Use this to your advantage. Tips on attracting leads through Instagram: Know who you are targeting beforehand. Ask yourself; who’s attention do I want to attract

When it comes to social media, the number of followers you have is crucial, but the amount doesn’t matter if you’re not engaging with the followers or giving them content they find intriguing. Getting more followers is easy, but keeping them is the hard part. If you aren’t engaging with them or keeping your content relevant to them, they wont have a reason to continue following you. Ready to make the most of your following? Let’s dive right into some tips and tricks that will