While they often get lumped together in industry jobs, Marketing and PR are not all one and the same. Clear differences between the two...

If you’re a business owner, it’s important to position yourself wisely in the public eye. Good standing and good PR will typically result...

Yes, there is a right and wrong way to pitch a subject or story to an editor. If you’re a publicist this means you probably spend most of...

The African proverb: “If you want to go fast, go alone. If you want to go far, go with others,” holds a tremendous amount of truth in all...