Your website is one of the biggest marketing tools you have. Here at HSC, we constantly update our website with new blog posts and clients. We realize how important website maintenance is because if it isn't properly managed, we could lose valuable clients and interest. We’ve compiled a list of reasons why we believe website maintenance is important for your business: Corporate Image - Your website is a reflection of your corporate image. It helps to boost your brand. If it i

Content, content, content. If you work in the realm of social media marketing, this is probably a word you are very familiar with. When you are pushing out copy after copy, you can lose sight of purpose and value. Whether you’re having writers block, or feeling uninspired, we’ve compiled a list of tips to help guide you to create valuable and engaging copy. Ask yourself: What information am I providing? If you are working on a business account, the majority of your posts shou

It’s almost that time of year again! When the air gets crisper, the leaves start to change colors, and it’s acceptable to wear sweaters while drinking pumpkin flavored anything. Nashville during the fall should be everyone’s favorite time of year because of the fun activities that go on! Here is what Team HSC is most looking forward to this fall. Kelsey, Social Media Manager: Can’t wait to eat tons of Halloween candy without feeling any guilt! Camille, Social Media Coordinato

When it comes to writing a pitch Team HSC has specific guidelines we follow. We have a particular process that we go through that insures these publications will respond to us. We have put together a list of Do’s and Don'ts to help write the best pitch! What To Do Research Your Topic: It is important to spend at least 10-15 minutes researching your topic and writing down headlines, words and phrases that grab your attention. Also, make a note of past articles that writers hav