Why You Should Be Sending Targeted Pitches
For decades, public relations has largely been seen as a who you know business. But times are changing, and a more adequate amount of...
6 Steps for Client Onboarding
Client-onboarding is the process of introducing your new clients to your company and practices. The process includes addressing any...
Dealing with Micro-Managing Clients
When you work in the public relations and social media industry, you’ll deal with an array of clients and different personalities....
How to Prepare Your Clients for a TV Segment
For PR professionals, securing a TV placement for your client calls for a celebration. It’s an accomplishment that gives your client the...
