

How to Effectively Criticize
The notion of constructive criticism is one that is much easier said than done. But there is no denying that each of us desire to be the best version of ourselves, as we also want the same for the people we care about. Consequently, that means pointing out the areas our friends, family, and co-workers may fall a bit short. T Thankfully, there are ways to do this without totally crushing their sense of self-esteem. Instead of taking the typical and less effective approach of c

Brand Yourself Before You Get Branded
In a world where Instagram is vital to life itself and a “handle” has become a second identity, it’s easy to see why “personal branding” has become so important. Social media has surpassed its initial design as “just as networking tool” and rather become much more. From a resume, to an international platform-social media has become its own public sphere. In fact, it’s where we get all of our information, our favorite coffee shops, and even find our next date. Although you mig

HSC INFLUENCER SERIES: Tiffany @BREAKFASTATETIFFANY
Recently we got a chance to look more inside the life of a NYC-based influencer Tiffany Stacy of @breakfastatetiffany. Read more about her life as a foodie and how she got started below. How did you get started in blogging? I spent many years working front of house in restaurants. Eventually, I landed a job in a fine dining setting and really began to see food as a carefully curated art. Somewhere along the way, I started taking pictures of it and my friends kept urging me to

Why You Should Be Sending Targeted Pitches
For decades, public relations has largely been seen as a who you know business. But times are changing, and a more adequate amount of attention should be put towards how PR is being done. Today, a firewall lies between the pitch and publication as it is becoming increasingly difficult to capture a moment of attention from reporters, press and other media outlets. That is, unless your pitch is targeted! If you are unfamiliar with the term, a targeted pitch is one that is strat